Apr 30, 2020
I sat down with Terry Weaver, author of Making Elephants Fly, to talk about the business of live events, specifically the behind-the-scenes of what goes on with his annual event for creative entrepreneurs, The Thing.
Then COVID-19 put us all in quarantine.
It's a weird time to be in the live event business, but there...
Apr 29, 2020
A few days ago, something happened that caused my tongue to swell. What was it? Nobody knows. Not the internet, not my nurse friend, and not my nurse practitioner friend.
Today I went to have it examined. They didn't know either, but they did propose a solution. Maybe.
This episode has nothing to do with marketing, but...
Apr 22, 2020
Research suggests dyslexics are disproportionately represented among entrepreneurs. Why?
This is an episode about making the most of what you've got.
Apr 11, 2020
Lots of experts throw out words like "transparency" and "authenticity" in an attempt to seem more relatable to their audiences.
But it's neither "transparent" or "authentic" if your messages changes from what it really is to something different just because a mic is on, you're otherwise being recorded, or somebody else...
Apr 5, 2020
In the previous episode, I talked to Grant Baldwin, author of the book, The Successful Speaker, about the opportunity for experts, authors, and podcasters to spread their messages via speaking.
Then COVID-19 hit.
There's still an opportunity. And you may benefit by taking advantage of it.