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Jul 8, 2020

Tripp Lanier is back to discuss the behind-the-scenes of writing, publishing, and launching his new book, This Book Will Make You Dangerous.

For the last decade, Tripp has run a very successful coaching business. He's host of the popular podcast, The New Man.

Why wait so long to write a book? What does the book-writing process look like? When you have a successful business already, why write a book at all?

These are a few of the things we discussed. And if you're thinking about writing a book to spread your message or promote yourself as an expert, you'll want to listen up!

In This Episode:

  • Being bigger than you really are
  • Keeping grounded when you're kicking ass (not believing your own hype)
  • Being put on a pedestal
  • Trying to be liked (and how to work around this)
  • Gurus who don’t have it all together
  • Failure Porn
  • Why books are important
  • The process of writing a book
  • How to decide what goes in a book (and what stays out)

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