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May 4, 2020

You've probably had the experience of meeting somebody from your past and saying, "I'm glad we're not together anymore."

That's how I feel about producing live events. At least right now.

There was a time when I was hot and heavy into producing and promoting live events – I've done HUNDREDS since starting my business in 1995. And even in the best of conditions, it's always a gamble.

I had a college professor who had been in this business. He told me there was no greater rush than having a successful event, but no quicker way to lose money than having one fail.

He wasn't kidding.

In This Episode:

  • A high-ticket event with a lot of money on the line
  • A high-volume event with a lot of people coming
  • A business where you got a big percentage of your money via public speaking
  • Having 70% of your income vanish overnight – POOF!
  • Have a live event coming up? You have options.
  • Working with live event promoters during this time
  • The best thing you can do is you're a speaker (or otherwise performing) at a live event

Links To Things We Talk About:

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